Cookie Policy

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently, remember your preferences, and provide information to website owners.

In addition to traditional cookies, we and our partners may also use:

• Pixels / Web Beacons: Tiny invisible images embedded in web pages or emails that signal when a page has been loaded or an email has been opened.
• Local Storage: A browser-based storage mechanism used to retain user preferences or session data.
• Fingerprinting / Heatmap Tools: Technologies that collect interaction data (clicks, scrolls, mouse movements) to analyze how users engage with the Site.

2.1 Strictly Necessary Cookies

These cookies are essential for the Site to function properly. They enable basic functions like page navigation and form session management. The Site cannot function without these cookies, and they cannot be disabled.

2.2 Analytics Cookies

These cookies help us understand how visitors interact with the Site. We use tools such as Google Analytics and heatmap/session recording tools (e.g., Hotjar, Microsoft Clarity) to collect page views, session data, traffic sources, click maps, and scroll depth.

2.3 Advertising and Marketing Cookies

These cookies are used to deliver relevant advertisements and track conversions, both on and off our Site. We use:

• Meta Pixel (Facebook Pixel): For ad targeting, conversion tracking, and retargeting via Meta Platforms, Inc.
• Google Ads / Google Tag Manager: For ad targeting, conversion tracking, and remarketing via Google LLC.

Under the CCPA/CPRA, the use of these technologies for cross-context behavioral advertising may constitute "sharing" of personal data. See Section 5 for how to opt out.

2.4 Functional Cookies

These cookies enable enhanced functionality such as remembering form inputs or user preferences.

• Session Cookies: Deleted when you close your browser.
• Persistent Cookies: Remain on your device for a set period (days to months) or until manually deleted.

Some cookies on our Site are placed by third parties such as Google and Meta. These third parties have their own privacy policies governing how they use the data collected. We do not control third-party cookies.

• Google: policies.google.com/privacy
• Meta (Facebook): facebook.com/privacy/policy

Browser Settings

Most browsers allow you to block or delete cookies through their settings (Chrome, Safari, Firefox, Edge). Note that disabling certain cookies may affect the functionality of the Site.

Google Analytics Opt-Out

Install the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout

Meta Ads Opt-Out

Visit facebook.com/adpreferences/ad_settings

Industry Opt-Out Tools

• Digital Advertising Alliance (DAA): optout.aboutads.info
• Network Advertising Initiative (NAI): optout.networkadvertising.org
• Global Privacy Control (GPC): We honor GPC browser signals as an opt-out of sharing for cross-context behavioral advertising.

California Residents

If you are a California resident, you may opt out of the "sharing" of your personal information for cross-context behavioral advertising by using the opt-out mechanisms above or by contacting us using the information in Section 6.

If you have any questions about this Cookie Policy, please contact us:

We may update this Cookie Policy from time to time. Updates will be posted on this page with a revised "Last Updated" date. We encourage you to review this Policy periodically.